If you don't subscribe to Bill's emails can I suggest you do - here's the link. In the meantime here's the transcript of Bill's latest main story. Please read on...
Insanity rules in DMO-land!
If you don't subscribe to Bill's emails can I suggest you do - here's the link. In the meantime here's the transcript of Bill's latest main story. Please read on...
The World's Biggest Social Media Team
"An awesome demonstration of a quality execution of social strategy and terrific leadership and knowledge sharing from Australia's national tourism organisation"
So said Liz Ward (Board Director at Tourism Queensland) - set aside the 15 minutes needed to read this presentation by Tourism Australia.
Guide shows Wirral as a culinary capital
The Wirral Food and Drink Guide highlights around 100 places where residents and visitors alike can find whatever culinary treat they desire from breakfast, to afternoon tea and fine dining, from coffee shops to wine bars, delicatessens, butchers and farm shops.
The 76-page guide features some of Wirral's best know gastronomic attractions, such as Michelin starred Restaurant Fraiche in Oxton - one of the UK's top 25 eateries, according to the Which Good Food Guide.
Other celebrated restaurants featured in the guide include Stewart Warner at The Hillbark Hotel and Spa in Frankby which has received three AA Rosettes for its fine dining.
Da Piero in Irby, which has been named in The Good Food Guide and the Michelin Guide for the past four years, is also included, along with the three AA Rosette 'Lawns' restaurant at The Thornton Hall Hotel and Spa and Richard Fox at The Leverhulme Hotel in Port Sunlight, which was also included in The Michelin Guide for a second time.
read more:
Guide shows why Wirral Is Liverpool City Region's culinary capital | Bay TV Liverpool
Arts Council England joins forces with VisitEngland to boost cultural tourism
Arts Council England and the national tourist board, VisitEngland, have announced a new partnership to boost cultural tourism in England.
By working together to coordinate activity, Arts Council England and VisitEngland will grow the value of tourism by championing England’s cultural offer, stimulating local jobs and ensuring the sustainability of the cultural sector around the country.
The partnership statement sets out how Arts Council England and VisitEngland will work together. A key priority will be to encourage and support destinations that have real potential to grow and improve cultural tourism.
Arts Council Lottery funding of £3 million will be available to local culture and tourism partnerships. This fund, due to launch this summer, aims to encourage the development of arts and cultural experiences and targeted holiday packages for visitors that include cultural aspects as well as more traditional accommodation and transport elements.
By working together to coordinate activity, Arts Council England and VisitEngland will grow the value of tourism by championing England’s cultural offer, stimulating local jobs and ensuring the sustainability of the cultural sector around the country.
The partnership statement sets out how Arts Council England and VisitEngland will work together. A key priority will be to encourage and support destinations that have real potential to grow and improve cultural tourism.
Arts Council Lottery funding of £3 million will be available to local culture and tourism partnerships. This fund, due to launch this summer, aims to encourage the development of arts and cultural experiences and targeted holiday packages for visitors that include cultural aspects as well as more traditional accommodation and transport elements.
Canadian Tourism Commission unveils new resources for industry
Every picture tells a story runs the old truism; with that in mind, the Canadian Tourism Commission have published training videos for the Canadian tourism industry. They cover the value of tradeshows such as Rendez-vous Canada and GoMedia Canada Marketplace, working with travel media, selling in international markets and tips on building experiences. Here’s a peek at one:
If you’re seeking a competitive edge in the global tourism marketplace, then you need the best tools at hand.
The Canadian Tourism Commission (CTC) has just sharpened its collection of resources for industry on the corporate website. Follow the links to find out more.
The Canadian Tourism Commission (CTC) has just sharpened its collection of resources for industry on the corporate website. Follow the links to find out more.
VisitScotland withdraw Online Booking facilities
It even sounds like it's a strategic decision and not one forced upon them by EC rulings. Well it's not strategic and the hundreds of businesses using their new online booking system (which was in fact only launched in April of THIS year) were certainly not told that it was going to have a lifespan of less than eight months. The fact of the matter is that the organisation knew that this was a possibility, we even asked them why they were going ahead specifically, and ignored it claiming instead at meeting after meeting that the position with the EC ruling was clear and they had the right to sell accommodation through their systems.
Well they were right, the ruling was clear, the direction from Brussels last November told VisitScotland to get out of the process. Instead they spent millions re branding their site and integrating another online booking facility that would last for just over two hundred days.
Read more at Tourism Matters
A Restaurant Menu on Instagram
A restaurant in New York City has implemented what it’s calling an Instagram menu, directing customers to pictures of food posted on the popular photo-sharing site to help them decide what to order.
I'll let them tell the story in this video.
John Penrose Interview
John Penrose talks to Radio Bristol following his departure as Minister for Tourism & Heritage at the DCMS.
In an official statement, John said: “I’m very proud of the work I did as part the DCMS team, boosting the tourism industry, cutting red tape and helping with a highly successful Olympic Games as well".
John leaves his portfolios in the hands of Ed Vizey (Heritage) and Hugh Robertson (Tourism). Since the announcement Martin Couchman, deputy chief executive at the British Hospitality Association, has responded to the news by saying that: "[John Penrose] was a great supporter of the tourism industry", words that were echoed by the Council for British Archaeology who thanked him for his work and labeled him "a champion for heritage within Government."
In an official statement, John said: “I’m very proud of the work I did as part the DCMS team, boosting the tourism industry, cutting red tape and helping with a highly successful Olympic Games as well".
John leaves his portfolios in the hands of Ed Vizey (Heritage) and Hugh Robertson (Tourism). Since the announcement Martin Couchman, deputy chief executive at the British Hospitality Association, has responded to the news by saying that: "[John Penrose] was a great supporter of the tourism industry", words that were echoed by the Council for British Archaeology who thanked him for his work and labeled him "a champion for heritage within Government."
Growing Tourism Locally - #VisitEngland #RGF
 |
| Go Lakes - one of the first RGF backed campaigns |
It is claimed that the three year project, aimed at inspiring Britons to take more holidays at home will generate £365million in additional tourism spend and will stimulate employment to grow jobs in the tourism sector by 9,100 over the three years.
The project, funded by £19.8m from the Government’s Regional Growth Fund (RGF) with contributions from VisitEngland and the private sector, has now received official sign off from Government and campaigns will start to roll out over the coming months. The investment focuses on working directly with destinations and private sector, to create a number of dedicated marketing campaigns throughout the country with emphasis on specific areas and themes. Themes will focus on what England is most loved for including: Heritage, Coast, Countryside, and Culture including Sport and Literature, with the first campaign launching towards the end of 2012.
The total cost of the campaign will be ￡41m including ￡20m from the Regional Growth Fund, ￡9m from VisitEngland and ￡12m leveraged from the national and local tourism sector.
Cumbria Tourism kick start the campaign with its, ‘Go Share Great Moments’ and ‘Go Take Your Breath Away’
The project, funded by £19.8m from the Government’s Regional Growth Fund (RGF) with contributions from VisitEngland and the private sector, has now received official sign off from Government and campaigns will start to roll out over the coming months. The investment focuses on working directly with destinations and private sector, to create a number of dedicated marketing campaigns throughout the country with emphasis on specific areas and themes. Themes will focus on what England is most loved for including: Heritage, Coast, Countryside, and Culture including Sport and Literature, with the first campaign launching towards the end of 2012.
The total cost of the campaign will be ￡41m including ￡20m from the Regional Growth Fund, ￡9m from VisitEngland and ￡12m leveraged from the national and local tourism sector.
Cumbria Tourism kick start the campaign with its, ‘Go Share Great Moments’ and ‘Go Take Your Breath Away’
Subscribe to:
Posts (Atom)